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THE RESTAURANT CATERING WORKSHOP — October 6-7, 2026 | Arlington, TX

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The Restaurant Catering Workshop
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The Restaurant Catering Workshop

Tech Stack That Wins: The Tools You Need & Why


Wednesday, October 07 at 10:00 AM

The right tech makes catering scalable; the wrong tech creates chaos. This session maps the essential stack for growth: ordering, CRM, delivery management, reporting, integrations, and operational workflows-plus what to buy now vs. later and how to avoid implementation traps.

Presenter
Brittany Mercer
Director of Marketing
Cowboy Chicken
Brittany Mercer is a results-driven marketing executive with over 16 years of experience leading high-impact strategies across the restaurant industry. She specializes in local store marketing, off-premise growth, and brand development that drives both top-line sales and long-term brand equity. With a background rooted in operations and catering sales, Brittany brings a deep understanding of what matters most to restaurant operators: practical, actionable marketing that moves the needle. Known for blending creative storytelling with data-informed decisions, she’s passionate about building loyal guest relationships, supporting field teams, and creating marketing programs that feel as authentic as they are effective.
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